#photooftheday

We track 2969 posts using #photooftheday across 6 networks, carrying 14.8M engagement between them — an average of 5K per post.

It is used most on Bluesky: 2423 of the 2969 posts we hold, 82% of the total.

Where it performs hardest per post, though, is Instagram, averaging 50.4K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →