#drama

We track 2034 posts using #drama across 7 networks, carrying 270.7M engagement between them — an average of 133.1K per post.

It is used most on Douyin: 1661 of the 2034 posts we hold, 82% of the total.

Where it performs hardest per post, though, is Instagram, averaging 311.3K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →