#emotions

We track 1014 posts using #emotions across 5 networks, carrying 86.2M engagement between them — an average of 85K per post.

It is used most on Douyin: 901 of the 1014 posts we hold, 89% of the total.

Where it performs hardest per post, though, is TikTok, averaging 122.9K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →