#ideas

We track 1704 posts using #ideas across 5 networks, carrying 20.3M engagement between them — an average of 11.9K per post.

It is used most on TikTok: 1499 of the 1704 posts we hold, 88% of the total.

Where it performs hardest per post, though, is Instagram, averaging 494.8K — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →