#ucl

We track 3047 posts using #ucl across 4 networks, carrying 1679.4M engagement between them — an average of 551.2K per post.

It is used most on TikTok: 2736 of the 3047 posts we hold, 90% of the total.

Where it performs hardest per post, though, is Instagram, averaging 1.3M — so the tag is posted most in one place and lands best in another, which is exactly the difference worth knowing before choosing where to use it.

Ranking comes from the posts themselves rather than from how often the tag appears, and it is recalculated as new posts are collected. How we measure this →